Strategy is our first language – we’re fluent in 16 others.

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Givi Topchishvili
Founder & President, 9.8 Group
Mr. Givi Topchishvili is the Founder and President of the 9.8 Group, a holding group with a portfolio of mutually empowering strategic consulting companies in marketing communications, pharmaceutical and healthcare, technology, international market entry and business acceleration verticals. Givi has more than 25 years of corporate experience in both Europe and the United States. He has a Master's degree in Solid-State Physics, completed a Doctorate Program in Physical Chemistry, and has authored a number of books on business strategy, including Marketing in the New Millennium – Models for Success and The Science of Winning in Investments, Management and Marketing. As a founding Board Member of RosBusinessConsulting, Givi structured and successfully led Russia's first-ever IPO. He is also the visionary behind 9.8’s proprietary market and product cycle analysis methodology. Givi is an active member in prominent charitable organizations and business societies.
With offices in the United States, Europe, and Asia, 9.8 Group companies serve a diverse group of clients such as Novartis, Merck, Quest Diagnostics, DIRECTV, Aeroflot, Genentech, Lukoil, Huabao International, Tourism Authority of Thailand, and New York City Department of Education, among others.
New York
55 Broad Street
212.964.0030
gt@global-ny.com
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Victoria Levinson
Executive Vice President, Operations
Having been with Global Advertising Strategies since its inception in 1999, Victoria has held numerous managerial positions. Working closely with the CEO she plays a key role in all aspects of operations and strategic business development, ensuring the company's steady growth and success. In her current role of EVP of Operations, Victoria develops and administers internal policies and procedures, directs Global's business relationships, and oversees all of the firm's financial and legal obligations. Prior to joining Global, Victoria worked as a consultant for international market-entry projects, employing her expertise across specific markets on both sides of the Atlantic. Her knowledge of five languages and her broad international experience have given Victoria in-depth understanding of worldwide markets and their demands.
Ms. Levinson graduated summa cum laude from the Thomas Hunter Honors Program at Hunter College in New York City, majoring in Neuroscience and Psychology. Her post-graduate studies included coursework in marketing and business management at NYU's Stern School of Business.
New York
55 Broad Street
212.964.0030
contact.victoria@global-ny.com
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Moish Soloway
Director of Communications
In his role as the Director of Communications, Moish is responsible for developing and managing internal and external communication campaigns for Global and its clients.

Prior to joining Global, Moish served as the VP for International Marketing, Distribution and Development for RTVi – the world’s only independent Russian-language TV Network. He has previously served as a marketing and strategy consultant for a diverse portfolio of corporate, political and non-for-profit organizations in the U.S. and abroad, and was a partner in a boutique marketing communications agency in New York.

Moish studied Marketing at Yeshivah University in New York. He plays an active role in several non-profit organizations and regularly lectures on Branding, Marketing and Promotions at the Entrepreneurship Boot Camp initiative.
New York
55 Broad Street
212.964.0030
MSoloway@global-ny.com
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Anna Abelson
Managing Director, Travel & Tourism Practice
As Managing Director of the Travel & Tourism Practice, Anna is responsible for designing and implementing marketing and business development strategy within the travel vertical for 9.8 Group worldwide, crafting strategic alliances and managing market positioning and client acquisition initiatives. With over 10 years’ experience, Anna has worked with a variety of travel businesses and brands, ranging from airlines to Destination Marketing Organizations. Major accounts include Lufthansa German Airlines, Tourist Office of Spain, Tourism Authority of Thailand, Thai Airways, EgyptAir, TRANSAERO Airlines, Czech Airlines, Aeroflot Airlines, and the Ministry of Culture and Tourism of Turkey. Previously, Anna worked for PepsiCo International in Europe, and was engaged in a cross-cultural acculturation of the $50-million market entry venture where she managed relationships with high-profile government officials and assisted in obtaining required regulatory approvals. Anna holds a Master’s degree in Tourism Management, Travel Marketing & Hospitality Industry Studies from New York University and serves as a board member of the Association of Travel Marketing Executives, as well as a member of HSMAI, GBTA, DMAI and other key industry organizations.
New York
55 Broad Street
212.964.0030
AAbelson@global-ny.com
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Alexander Aksenov
Executive Creative Director
Alexander Aksenov a.k.a. Sasha – is a hands-on creative leader with over 15 years of proven expertise in developing and implementing integrated visual branding and communications strategies. A School of Visual Arts alumni and member of elite design organizations like the Art Director’s Club, Sasha is a classically trained, well-seasoned Creative Director with a 360 degree branding approach that breaks down campaigns on a “molecular” level across interactive, traditional, broadcast, online, mobile and social media touch points. Throughout his career Sasha has led creative strategy for some of the world’s leading brands such as Sun Microsystems, Ford Motor Co., Lufthansa, Rainbow Media and Rémy Martin. He’s a collaborative, insightful and inspiring creative leader, able to challenge, guide and motivate cross-functional and cross-cultural teams to perform above and beyond expectations. Sasha’s unique ability to deeply understand business objectives and challenges allows him to recommend specific creative solutions and translate business needs into creative direction for his team members.
New York
55 Broad Street
212.964.0030
AAksenov@global-ny.com
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Adam Springer
Director of Branding and UX
Adam is an integrated creative leader, ideator, inventor, and technologist with more than 15 years of experience mentoring teams — pushing them to create strategic, adventurous, hardworking creative for brands that simultaneously intrigues prospects and achieves client KPIs.
With a hands-on background in graphic design and art direction, he has a diverse wealth of experience in almost every agency specialization including branding, identity, direct marketing, traditional, digital, UX, experiential, and social.
He has a rare blend of experience working in various consumer sectors at both large and small agencies on clients such as Singapore Tourism, Wynn Las Vegas, Tourist Office of Spain, Tourism Authority of Thailand, GoPro, Skype, Bing, Courvoisier, Heineken, BMW and Verizon.
New York
55 Broad Street
212.964.0030
ASpringer@global-ny.com
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Chris Davis
Account Director
With over 7 years of marketing experience, Chris has developed a proven track record for cultivating innovative ideas, strategic planning, and faultless execution. He has spearheaded high-impact print and digital campaigns from conception to execution; primarily producing award-winning advertising campaigns focused on garnering real results for his clients.

His client experience includes the likes of Rosetta Stone, Tourism Authority of Thailand, Quest Diagnostics, Merck, and Novartis. Most recently, his work on major marketing campaigns have resulted in gold honors for Best DTC Campaign as well as Best Digital Campaign at the 2015 DTC Perspectives National Advertising Awards.
New York
55 Broad Street
212.964.0030
CDavis@global-ny.com
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Lena Feygin
Director, Special Projects
Lena leads all Special Projects as well as Learning Management &Training Development efforts for Global. With over a decade of experience in training, e-learning, blended learning, and performance support solutions, Lena adds her deep expertise in healthcare IT and workflow improvement to the agency’s healthcare marketing practice and beyond.
Prior to joining Global, Lena’s primary focus was on ideation, planning, and execution of blended learning training programs and curricula development in the field of healthcare IT. Her experience includes vocational education and corporate training specific to healthcare industry regulations.
Lena holds an Executive MBA from Johns Hopkins University Carey School of Business and a B.A. in Psychology from Fordham University. When she’s not working or learning, Lena serves as a Board Member and a Chair of the Technology Committee for NYWA (New York Women’s Agenda) empowering women of New York.
New York
55 Broad Street
212.964.0030
lfeygin@global-ny.com
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